The Jesús Serra Foundation Trophy is an event unique in its category, which links the world of sports with educational training, through the practice of skiig. The competition takes place in Baqueira Beret, and it includes highly demanding events as “Parallel” and “Giant”. Besides that, students gain access to scholarships and are offered different prizes by the Foundation. Jesús Serra, president and founder of Grupo Catalana Occidente was an enthusiast of sports, being a sportsman himself, as well as the promoter of many business initiatives. He was even designated as an Honor Member of IESE, despite being the only one who was not a teacher.